SOCIAL SUSTAINABILITY

Social sustainability covers almost everything right from the basic human rights and corporate governance to the more philosophical aspect of an individual’s behaviours and attitude towards sustainability. In order for economic and environmental sustainability to work, they have to be first accepted at a social level. People need to evaluate what is “want” and what is a “need”, it might have future ramifications.

                         

It is often more difficult to support small business, or businesses that utilize green energy and sustainable practices because they are either hard to come by, or more expensive. In this context people prefer to choose easy, more available, affordable option and opt a business or company that does not have sustainable practices or use green energy. This can be a tough decision to make personally, and financially.

Many people want to have the best of everything available and they do not bother about the cost. But in order to promote economic and environmental sustainability, social sustainability has to be addressed first. By committing to sustainable practices like not leaving electronics plugged in, turning off lights when you leave a room, conserving water, and recycling, the larger needs like organic agricultural practices and sustainable building will come much easier.
Technology these days plays a vital role in our lives that the social sustainability can be promoted through education. By educating ourselves on what sustainable alternative we have available in our daily lives, like building materials, clothes, food and common household items, we can make better choices for ourselves and for future generation to come. 


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